This policy explains which cookies and similar tools hellionstudios.com uses, what each one does, and how to change your choice. Hellion Studios ("we", "us") runs this site.

The short version

Our own site analytics (Vercel Web Analytics) don't use cookies.
Google Analytics and Google Ads measurement cookies are only set if you choose "Accept" in the cookie banner. If you decline or ignore it, they aren't set.
A few small items are kept in your browser so forms and pages work properly. None of them track you across other sites.

What we use

Vercel Web Analytics (no cookies)

Counts page views and a few actions, like form submissions and booking clicks, so we can see which pages are useful. It doesn't use cookies or build a profile of you, and the data is aggregated.

Google Tag Manager, Google Analytics 4 and Google Ads (only with your consent)

Google Tag Manager loads our Google tags, and it only loads after you accept. Until then, no Google tags run on this site and no analytics or advertising cookies are set or read. We also use Google Consent Mode, so if you change your mind later, the tags stop using those cookies. If you accept, Google Analytics 4 sets cookies such as_ga and _ga_* (kept for up to two years) to tell visits apart, and Google Ads may set conversion cookies to see which ads led to an enquiry.

Browser storage that keeps the site working

hs_consent (local storage): remembers your cookie choice so we don't ask again.
hs_attribution (session storage, cleared when you close the tab): the page you landed on, the referring site and any campaign tags in the link (such as utm_source or gclid). If you send us a form, these go with it so we know how you found us.
hs_sticky_cta_dismissed (session storage): remembers that you closed the call-to-action bar on phones.

Changing your choice

You can change your mind at any time with the "Cookie settings" link at the bottom of every page (shown when Google tags are active), or by clearing this site's cookies and storage in your browser. Most browsers also let you block cookies altogether. The site still works if you do.

Contact us

Questions about this policy? Email admin@hellionstudios.com.

Cookie Policy